Live AI buyers
Reps dial into a voice call with a buyer persona that pushes back, stalls and objects like the real thing.
Reps practise live calls against an AI buyer who pushes back, stalls and objects like the real thing. When the call ends, the AI buyer coaches them on what went well and what to improve, with instant feedback on what to try next.

BUILT FOR DELIBERATE PRACTICE
Reps dial into a voice call with a buyer persona that pushes back, stalls and objects like the real thing.
When the call ends, the AI buyer gives the rep feedback and guidance: what went well, what needs to improve, and how to handle it next time.
Every call ends with a scorecard across discovery, objection handling and next step, with the evidence behind it.
Add battlecards, pricing pages and pitch docs once. The buyer knows your product as well as your team does.
Describe the buyer, the moment and the objection, or start from a SalesProof report. Sim creates a focused role-play.
Scores per role-play keep reps practising on their own time. Admins get team reporting and rep statistics.
FROM INSIGHT TO IMPROVEMENT
Start from a SalesProof Hire report or your team's development assessments, or pick a focused sales scenario from the library.
Step into a realistic voice conversation with an AI buyer who responds to the choices you make.
Get live coaching from the AI buyer and instant feedback, inspect the evidence, then retry the moments that need another pass.

“The teams who close are the teams who rehearse out loud. Sim makes that the default.”
Turn assessment insight into focused practice, coaching from the AI buyer when the call ends, and better sales conversations.