1.Introduction
Welcome to SalesProof ("SalesProof", "we", "us", "our").
SalesProof is committed to protecting the privacy and security of our customers, candidates, website visitors and users. This Privacy Policy explains how we collect, use, disclose and safeguard personal information when you use our website, platform and related services.
By using SalesProof, you acknowledge that you have read and understood this Privacy Policy.
2.Who We Are
SalesProof is operated by Habami Limited.
For the purposes of applicable data protection laws, including the UK General Data Protection Regulation ("UK GDPR"), the EU General Data Protection Regulation ("EU GDPR"), and other applicable privacy laws, Habami Limited may act as either:
- a Data Controller in relation to customer account and website information; and/or
- a Data Processor when processing candidate information on behalf of our customers.
For privacy enquiries contact: support@salesproof.io
3.Information We Collect
We may collect and process the following categories of information:
Account Information
- Name
- Email address
- Job title
- Company name
- Account credentials
- Profile information
Customer Information
- Subscription information
- Billing information
- Payment details (processed securely by third-party payment providers)
- Customer communications
Candidate Information
Customers using SalesProof may submit or invite candidates to participate in assessments.
Information collected may include:
- Name
- Email address
- CV or resume information
- Assessment responses
- Written answers
- Audio recordings
- Interview transcripts
- Interview Intelligence submissions
- Candidate feedback
- Behavioural and assessment outputs
Usage Information
We automatically collect certain technical information, including:
- IP address
- Browser type
- Device information
- Operating system
- Referral source
- Pages visited
- Session duration
- Platform usage activity
Cookies and Analytics Information
We may collect information through cookies and similar technologies to improve user experience and platform performance.
4.How We Use Information
We use personal information to:
- Provide, operate and maintain the SalesProof platform.
- Create and manage user accounts.
- Deliver assessments and assessment results.
- Generate hiring intelligence and reports.
- Produce behavioural intelligence and Interview Intelligence outputs.
- Provide candidate coaching and feedback.
- Improve platform functionality and user experience.
- Process subscriptions, payments and credit purchases.
- Communicate with users regarding platform usage, support and updates.
- Detect, prevent and investigate fraud, abuse or unauthorised access.
- Comply with legal and regulatory obligations.
5.Candidate Assessment Data
SalesProof processes candidate assessment data solely to provide hiring intelligence and assessment services to authorised customers.
Candidate assessment information may include:
- Responses submitted during assessments
- Audio recordings
- Uploaded interview transcripts
- Behavioural intelligence signals
- Interview Intelligence analysis
- Integrity and authenticity indicators
SalesProof does not sell candidate data.
Candidate information is only accessible by authorised individuals associated with the relevant customer account and authorised SalesProof personnel where necessary for support, quality assurance, platform maintenance or legal compliance.
6.Artificial Intelligence and Automated Processing
SalesProof uses artificial intelligence ("AI"), machine learning and automated analytical technologies to support:
- Assessment scoring
- Behavioural intelligence
- Interview Intelligence
- Candidate benchmarking
- Coaching recommendations
- Integrity analysis
- Authenticity indicators
AI-generated outputs are designed to assist hiring decisions and are intended as decision-support tools.
SalesProof does not make fully automated hiring decisions on behalf of customers.
Customers remain responsible for all hiring decisions and should exercise appropriate human review and judgement.
AI sub-processors
Some AI-enabled features use specialist third-party service providers acting as sub-processors to support secure AI processing and model inference.
These providers are OpenRouter, Inc. (AI model routing and inference for assessment scoring, Interview Intelligence and coaching), ElevenLabs, Inc. (conversational voice AI for Ask SalesProof and speech-to-text transcription of candidate cold-opener responses), and the hosting infrastructure described in section 8.
Where these services process customer, candidate or employee-derived information, SalesProof applies appropriate technical, contractual and data-protection controls. These include data-minimisation, restrictions on the use of data for model training, and zero-data-retention controls where supported and verified.
Further information about our sub-processors and applicable safeguards is available on request.
AI data protection
SalesProof applies data-minimisation and retention controls to AI processing and does not authorise AI service providers to use customer, candidate or employee-derived content to train publicly available models. Zero-data-retention controls are applied, and have been verified with the provider, for AI model inference via OpenRouter and for the Ask SalesProof conversational agent. Zero-data-retention and EU/UK data residency are not currently available for the candidate cold-opener speech-to-text transcription flow; audio processed through that flow is handled in the United States under the provider's standard retention terms and the safeguards described in section 9.
7.Legal Bases for Processing
Where UK GDPR or EU GDPR applies, we rely upon one or more of the following legal bases:
- Performance of a contract
- Legitimate interests
- Consent
- Compliance with legal obligations
Where we process candidate information on behalf of customers, our customers are generally responsible for determining the appropriate lawful basis for such processing.
8.Sharing Information
SalesProof does not sell personal information.
We may share information with trusted third parties where necessary to operate the platform, including:
- Cloud hosting providers
- Authentication providers
- Payment processors
- Analytics providers
- Advertising measurement providers (Google) — only with your consent, to measure whether our own advertising led to a signup, enquiry or purchase; where you have consented this may include a privacy-protective hashed email used solely for conversion matching
- Customer support providers
- AI service providers and model-hosting infrastructure — see section 6
- Infrastructure and communication providers
Our sub-processors
The third-party providers that process personal information on our behalf are:
- Supabase, Inc. — database, authentication, file storage and edge-function hosting (EU, Ireland — AWS eu-west-1)
- Amazon Web Services, Inc. — underlying cloud infrastructure on which Supabase operates (EU, Ireland — eu-west-1)
- OpenRouter, Inc. — AI model routing and inference (United States routing entity; inference via an EU-configured endpoint where supported)
- ElevenLabs, Inc. — conversational voice AI and speech-to-text transcription (United States)
- Lovable Labs Incorporated — application development and hosting platform (United States; transfers covered by EU SCCs, the UK IDTA and the Swiss Addendum)
- Stripe Payments Europe, Ltd. — payment processing (EEA/UK)
We will update this list when we add or replace a sub-processor. Customers under a Data Processing Addendum receive advance notice of changes as set out in that Addendum.
Information may also be disclosed:
- where required by law
- to comply with court orders or regulatory requests
- to protect the rights, property or safety of SalesProof, customers or others
- in connection with a merger, acquisition, financing or sale of assets
9.International Data Transfers
The SalesProof platform is primarily hosted, and personal information is primarily stored, in the European Economic Area (Ireland). Some sub-processors listed in section 8 are established in the United States.
Where personal information is transferred to a country that UK or EU data protection law does not recognise as providing an adequate level of protection, we rely on the UK International Data Transfer Addendum and/or the EU Standard Contractual Clauses, together with supplementary measures where appropriate.
10.Data Retention
SalesProof retains personal information only for as long as necessary to:
- provide the Services
- fulfil contractual obligations
- comply with legal obligations
- resolve disputes
- enforce agreements
Customers may request deletion of candidate data in accordance with applicable law and platform capabilities.
11.Security
SalesProof implements appropriate technical and organisational measures designed to protect personal information against unauthorised access, disclosure, alteration or destruction.
However, no internet-based service can guarantee absolute security.
12.Your Privacy Rights
Subject to applicable law, individuals may have rights including:
- access
- rectification
- erasure
- restriction of processing
- objection to processing
- data portability
- withdrawal of consent
Requests may be submitted to: support@salesproof.io
13.Cookies
SalesProof uses cookies and similar technologies to:
- operate the website and keep it secure (essential — always active)
- remember preferences
- analyse website usage
- improve user experience
- measure marketing effectiveness
Non-essential cookies are off by default in every region. Advertising-measurement cookies (Google Ads conversion measurement, implemented with Google Consent Mode) and analytics cookies are set only after you allow them in the cookie banner shown on your first visit; if you reject them, no advertising-measurement events are sent.
You can change or withdraw your choice at any time using the “Cookie settings” link in the website footer, and you can also manage cookies through your browser settings.
14.Unsolicited Marketing and Third-Party Senders
SalesProof does not send, and does not permit any party acting on its behalf to send, unsolicited commercial messages.
Habami Limited, its employees, officers, contractors, affiliates, resellers, marketing agencies and third-party suppliers are expressly prohibited from advertising or promoting SalesProof.io by means of unsolicited email, SMS, instant message, automated calling, or bulk messaging of any kind, including through purchased, scraped, rented or harvested contact lists. This prohibition applies to every channel and every sender, whether the message originates from SalesProof infrastructure or from infrastructure operated by a supplier, agency or partner.
We send transactional and service messages only — candidate assessment invitations issued at the explicit instruction of a customer workspace, authentication and sign-in messages, billing and account notices, and support correspondence. Marketing email is sent only to recipients who have given consent or who have an existing relationship permitting it under applicable law, and every such message carries a working unsubscribe link.
If you receive a message advertising SalesProof.io that you did not consent to, report it to support@salesproof.io with the full message headers. We investigate every report and act against the responsible sender.
Full details, including who this binds, our sending domains and how we enforce breaches, are set out in our Anti-Spam and Unsolicited Marketing Policy.
15.Children's Privacy
SalesProof is intended for business users and individuals aged 18 years or older.
SalesProof does not knowingly collect information from children.
16.Changes to this Privacy Policy
SalesProof may update this Privacy Policy periodically.
Material changes will be published on this page.
17.Contact Us
For privacy-related questions or requests contact: support@salesproof.io